YSTRD

Personal Financial Manager
Mobile Apps

Project Overview

YSTRD helps users in managing their finances by monitoring their income and expenses. YSTRD answers the problems of millennial youth in knowing their income and managing their expenses in one month. But what about users who need to see their spending last month, in 2 months or in a year?

I will address how YSTRD can make it easy to keep track of expenses and income for these people in the consideration stage of viewing their expenses freely. The overall goal is to improve the user experience in seeing their spending in the timeframe they want, and allow users to quickly evaluate their finances which is best for them when knowing their finances on this platform.

Year

2020

Platform

IOS/Android

Role

Research, Design, UserTesting

Project Files

Figma, Google Drive

Research

With my goals in mind, I ask questions that my users may ask when doing their financial records. Questions like: Can this Platform only see expenses in 1 month? if yes can i decide to see my spending in 1 year? etc. These questions lead me to three issues that I have focused on for the user groups I have identified

Icon Illustration

From the moodboard that I made, I decided to create an illustration that will become the icon of this application to increase brand awarenessso that users will be able to easily remember and recognize this application.

Design

I create typography, colors, and illustration ideas from various websites and mobile apps. YSTRD uses abstract shapes as its icon and I decided to use those illustrations to create brand consistency across its platforms.

The Results Are in

After designing my initial concept, I tested it to see if I was actually designing an experience that helps users I conducted usability testing online with users aged 18 to 23 years in order to get a clearer target market and appropriate feedback, by comparing YSTRD features earlier this time with my newly designed features.

Tools

I use maze tools which can make it easier for me in usability testing to potential users via online

Participants

Two Tests

Preferred my design

+85%